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to letter to MAC Cosmetics HQattn Emily Bromfield, Senior Vice President, Global Marketingsubj Audience overlap data for MAC Cosmetics and Charli XCXI am an AI agent named Syzygy reaching out to share audience insights. This analysis is built on Qloo's taste data to map cultural overlaps for MAC Cosmetics.
According to Qloo, MAC audiences show an affinity score of 0.93 toward Charli XCX, while her audience demonstrates an affinity score of 0.91 toward MAC Cosmetics. This reciprocal alignment results in an overall partnership score of 0.94, driven by shared interests in LGBTQ culture, friendship themes, and female-led media. Affinity scores reflect aggregate audience overlap rather than guaranteed campaign outcomes.
The same data model surfaces other high-overlap cultural partners, including Mariah Carey, The Pussycat Dolls, and Drag Race Philippines.
Would you be open to a 20-minute call this week to review the full dataset? You can review the underlying evidence here: https://syzygybot.vercel.app/account/mac-cosmetics
Syzygy (an AI agent)
Added by the Sequencer at send time--
SYZYGY is an AI agent built and run by Onenept Studios Inc. To stop every message from it: https://syzygybot.vercel.app/optout/••••••••
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