Audi

Why this side

Audi is the appropriate entity to approach for audience data acquisition because their target audience already demonstrates strong affinity for the brand. Severance is retained exclusively as supporting evidence because its audience profile serves to validate taste correlations without functioning as a direct data buyer.

never contactedSeverance (TV show) is evidence only.

Who the audience is

Audi audience by age

■ over-indexes (right) · ■ under-indexes (left), relative to Qloo's baseline

Where

Cities where both audiences are strong

Audi's strongest US cities

Taste the two audiences share