Outreach plan for Shu Uemura
The angle for Shu Uemura
Qloo taste data demonstrates a mutual affinity score of 0.92 between Shu Uemura and Jennie along with an overall partnership score of 0.87, highlighting cultural overlap in K-drama and K-pop that can inform future beauty collaborations.
When: Send immediately following the October 22, 2026 launch of the Shu Uemura x Sonny Angel Holiday collection while product partnership strategies are top of mind.
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USED2026-10-22
Shu Uemura launches the limited-edition Sonny Angel Holiday 2026 beauty collaboration collection
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