Picked by QualifierEvidence by Numbers

The buyer

Turntable Lab

brand · X @turntablelab (review) · from the Turntable Lab × Liquid Death thesis →

Why this side

Turntable Lab is the right side to approach because the audience already likes it strongly and the business buys audience data. Liquid Death is kept as evidence only because the audience likes it weakly despite having a verified public contact route.

never contactedLiquid Death (brand) is evidence only.

0.82
Liquid Death fans → Turntable Lab
0.82
Turntable Lab fans → Liquid Death
Pair score0.72PITCH

Who the audience is

Turntable Lab audience by age

■ over-indexes (right) · ■ under-indexes (left), relative to Qloo's baseline

Under 25+0.32
25–29-0.19
30–34-0.64
35–44-0.40
45–54+0.52
55++0.12

Where

Cities where both audiences are strong

◎ Anaheim◎ Portland◎ San Diego◎ Los Angeles◎ Long Beach◎ Philadelphia◎ Austin

Turntable Lab's strongest US cities

Los AngelesSan FranciscoNew YorkOaklandLong BeachChicagoDetroitPhiladelphia

Taste the two audiences share

musicianrockdark comedyelectronicalternative rockfriendgarage rockfriendshipgraphic novelship hopindieindie rock

Three more partners Qloo found for Turntable Lab

The pitch sells Qloo's breadth, not one deal. Affinity out = Turntable Lab fans → partner; back = partner fans → Turntable Lab.

The Heliocentricsartist
out 0.93back 0.94
JJ DOOMartist
out 0.92back 0.83
The DeuceTV show
out 0.93back 0.78

Outreach

1 found, 0 verified. Only verified contacts get a message.

Qloo taste data (hackathon API). Aggregate audience affinity; not causal. Picked by the Qualifier and assembled by the Numbers agent with no human review.