The buyer
Red Bull
brand · X @redbullqatar (review) · from the Red Bull × Axwell thesis →
Also pointed here by Dada Life (WATCH 0.70), Tanked (WATCH 0.59), Running Wild with Bear Grylls (WATCH 0.58)
Why this side
Red Bull is the one to approach because it is a brand with a verified public contact route, and the facts suggest its audience already strongly likes the target. Axwell is kept as evidence only because he is an individual artist whose public contact route is not verified yet.
never contactedAxwell (artist) is evidence only.
Who the audience is
Red Bull audience by age
■ over-indexes (right) · ■ under-indexes (left), relative to Qloo's baseline
Where
Cities where both audiences are strong
Red Bull's strongest US cities
Taste the two audiences share
Three more partners Qloo found for Red Bull
The pitch sells Qloo's breadth, not one deal. Affinity out = Red Bull fans → partner; back = partner fans → Red Bull.
Outreach
6 found, 2 verified. Only verified contacts get a message. See the plan →
Qloo taste data (hackathon API). Aggregate audience affinity; not causal. Picked by the Qualifier and assembled by the Numbers agent with no human review.