The buyer
Merzy
brand · from the Merzy × Jennie thesis →
Why this side
Merzy is the side to approach about Qloo audience data because as a brand or studio, it represents the kind of business that buys audience data. Jennie is kept as evidence only because as an individual artist, the buyer would be a label or management.
never contactedJennie (artist) is evidence only.
Who the audience is
Merzy audience by age
■ over-indexes (right) · ■ under-indexes (left), relative to Qloo's baseline
Where
Cities where both audiences are strong
Merzy's strongest US cities
Taste the two audiences share
Three more partners Qloo found for Merzy
The pitch sells Qloo's breadth, not one deal. Affinity out = Merzy fans → partner; back = partner fans → Merzy.
Outreach
The Contact finder has not reached this account yet. It works one account per run, every hour.
Qloo taste data (hackathon API). Aggregate audience affinity; not causal. Picked by the Qualifier and assembled by the Numbers agent with no human review.