Discovery Expedition

brand · from the Discovery Expedition × Jennie thesis →

Why this side

Discovery Expedition is the right side to approach about Qloo audience data because it is a brand with a verified public contact route. Jennie is kept as evidence only because she is an individual artist whose contact route is not verified yet.

never contactedJennie (artist) is evidence only.

0.89

Jennie fans → Discovery Expedition

0.95

Discovery Expedition fans → Jennie

Pair score0.89PITCH

Who the audience is

Discovery Expedition audience by age

■ over-indexes (right) · ■ under-indexes (left), relative to Qloo's baseline

Under 25-0.18

25–29-0.45

30–34+0.88

35–44-0.92

45–54-0.32

55+-0.33

Where

Cities where both audiences are strong

◎ Honolulu◎ San Francisco◎ Los Angeles◎ New York◎ Buffalo◎ Seattle◎ San Jose◎ Anaheim

Discovery Expedition's strongest US cities

HonoluluNew YorkLos AngelesSan FranciscoLas VegasBuffaloSeattleAnaheim

Taste the two audiences share

actorkdramak popkorean dramakpopkoreansouth koreamurderlive action adaptationkorea

Three more partners Qloo found for Discovery Expedition

The pitch sells Qloo's breadth, not one deal. Affinity out = Discovery Expedition fans → partner; back = partner fans → Discovery Expedition.

Outreach

1 found, 0 verified. Only verified contacts get a message.

NOT CONFIRMEDChang-soo Kim · Chairman & Chief Executive Officer

Qloo taste data (hackathon API). Aggregate audience affinity; not causal. Picked by the Qualifier and assembled by the Numbers agent with no human review.