Picked by QualifierEvidence by Numbers

The buyer

Born This Way Foundation

brand · X @BTWFoundation (verified) · from the Born This Way Foundation × Blumhouse Productions thesis →

Why this side

Born This Way Foundation is the side to approach because the other audience already strongly likes it and it has a verified public contact route. Blumhouse Productions is kept as evidence only because the other audience likes it weakly and its public contact route is not verified yet.

never contactedBlumhouse Productions (brand) is evidence only.

0.84
Blumhouse Productions fans → Born This Way Foundation
0.84
Born This Way Foundation fans → Blumhouse Productions
Pair score0.69WATCH

Who the audience is

Born This Way Foundation audience by age

■ over-indexes (right) · ■ under-indexes (left), relative to Qloo's baseline

Under 25+0.76
25–29+0.38
30–34+0.39
35–44-0.71
45–54-0.39
55+-0.48

Where

Cities where both audiences are strong

◎ Los Angeles◎ Anaheim◎ Orlando◎ Las Vegas◎ Boston◎ New York◎ Philadelphia

Born This Way Foundation's strongest US cities

New YorkLos AngelesChicagoLas VegasOrlandoWashington DCBostonSan Francisco

Taste the two audiences share

rockelectronicfemale protagonistsinisterteenage girlmurderfriendshipteenagerindie

Three more partners Qloo found for Born This Way Foundation

The pitch sells Qloo's breadth, not one deal. Affinity out = Born This Way Foundation fans → partner; back = partner fans → Born This Way Foundation.

Outreach

7 found, 1 verified. Only verified contacts get a message. See the plan →

Qloo taste data (hackathon API). Aggregate audience affinity; not causal. Picked by the Qualifier and assembled by the Numbers agent with no human review.